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Feb 25 2015

SapientNitro Awarded “Most Innovative Partner of the Year” by hybris software


Award Recognizes SapientNitro’s Groundbreaking Application Of hybris Technologies To Transform The Customer Commerce and Marketing Experience For Clients



BOSTON; February 25, 2015–SapientNitro today announced that it has been named the “Most Innovative Partner of the Year” by hybris software, an SAP company, at its annual Global Partner Summit. This is the second consecutive year that SapientNitro has taken one of the top prizes at the hybris Global Partner Awards ceremony.



SapientNitro was honored as a leading provider of hybris solutions that help clients around the world transform the brand experiences offered to its always-on customers. Together, the companies have developed some of the most complex and impactful commerce solutions. Clients span multiple geographies and industries ranging from retail to life sciences to travel, and include business-to-consumer and business-to-business organizations.



In 2014 alone, SapientNitro added or completed dozens of engagements including an omni-channel shopping solution for a grocery chain, a next generation digital platform and experience for a global designer and retailer, and a product information management and distribution capability for a global gaming and entertainment company.



“SapientNitro brings innovative thinking to how clients leverage SAP customer engagement and commerce (CEC) solutions in their omni-channel programs to transform their brand experiences,” said Patrick Finn, Senior Vice President, Global Channel & Partnerships, hybris and SAP CEC. “We are pleased to award them the Most Innovative Partner of the Year award and look forward to continued success in the future.”



Future plans for the companies include the development of joint solutions that take advantage of the full suite of SAP hybris Marketing, hybris’ contextual marketing platform. These include technologies capable of compiling 360-degree customer profiles, delivering predictive and contextual analytics, and administering and measuring marketing programs.



“To be successful delivering engaging and inspiring experiences for today’s always-on consumer, omni-channel commerce solutions must not only be responsive to customer needs but also predictive as to their wants,” said Chris Davey, Senior Vice President, Business Transformation and Strategy at SapientNitro. “We are honored to receive hybris’ innovation award and are excited to continue working together to design and deliver answers to our clients’ business and digital needs across marketing, commerce, sales and service.”



The hybris innovation award is the most recent in a series of recognitions SapientNitro has received for its expertise in commerce. SapientNitro was recently named a Leader in The Forrester Wave™: B2C Global Commerce Service Providers, Q1 2015 and “The Forrester Wave™: B2B Global Commerce Service Providers, Q1 2015,” from Forrester Research, Inc. Both reports were produced to help companies across industries choose the best business partners to help them accelerate digital transformation.



About SapientNitro

SapientNitroSM, part of Publicis.Sapient, is a new breed of agency redefining storytelling for an always-on world. We’re changing the way our clients engage today’s connected consumers by uniquely creating integrated, immersive stories across brand communications, digital engagement, and omni-channel commerce. We call it Storyscaping, where art and imagination meet the power and scale of systems thinking. SapientNitro’s unique combination of creative, brand and technology expertise results in one global team collaborating across disciplines, perspectives and continents to create game-changing success for our Global 1000 clients, such as Chrysler, Citi, The Coca-Cola Company, Lufthansa, Target, and Vodafone, in 31 cities across The Americas, Europe and Asia-Pacific. For more information, visit



About hybris

hybris software, an SAP company, provides omni-channel customer engagement and commerce solutions that allow organizations to build up a contextual understanding of their customers in real-time, deliver a more impactful, relevant customer experience and sell more goods, services and digital content across every touch point, channel and device. Through its state-of-the-art customer data management, context driven marketing tools and unified commerce processes, hybris has helped some of the world’s leading organizations including 3M, ASICS, Bridgestone, EE, Galeries Lafayette, Johnson & Johnson, Levi Strauss & Co, Nestlé, Nespresso, Nikon, Rexel, Samsung Electronics, Ted Baker, Tommy Bahama and W.W. Grainger, to attract, retain, and grow a profitable customer base. hybris Commerce Suite and hybris Marketing sit right at the heart of SAP’s customer engagement and commerce (CEC) suite of solutions, alongside SAP® Cloud for Sales, SAP Cloud for Service and SAP CRM. These provide organizations with the foundation, framework and business tools to create a holistic customer view across channels, simplify customer engagement and solve complex business problems. For more information, visit


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