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May 22 2012

Former Leo Burnett Creative Director Joins SapientNitro


TORONTO – May 23, 2012 SapientNitro, part of Sapient (NASDAQ: SAPE), announced today the hire of James Wilkinson as creative director, effective immediately.

In this role, James will help lead and execute integrated brand strategies, shaping the creative group within SapientNitro's Toronto office. James will also play an active role in securing new business by developing cutting-edge experiences across all digital platforms. In addition, James will help raise awareness of SapientNitro's creative offerings by expanding current and future client relationships.

Prior to joining SapientNitro, James served as creative director for Leo Burnett Switzerland and Saatchi & Saatchi. From award-winning, consumer centric creative campaigns to innovative B2B solutions, James has worked with leading clients for over 18 years, including: TAG Heuer, Nespresso, Orange, The Swatch Group, Marlboro, Warner Brothers, Nestlé, McDonalds, Dyson, MARS, Unilever, Shell, Kellogg's, Coca-Cola, T-Mobile, Sony Music, EMI Records and Mercedes-Benz, among others.

James joins the 200+ person team in SapientNitro's Toronto office, which has experienced significant growth over the past two years with multiple client wins and top talent acquisitions.

About SapientNitro
SapientNitroSM, part of Sapient®, is an integrated marketing and technology services firm. We create and engineer highly relevant experiences that accelerate business growth and fuel brand advocacy for our clients. By combining multi-channel marketing, multi-channel commerce, and the technology that binds them, we influence customer behavior across the spectrum of content, communication and commerce channels, resulting in deeper, more meaningful relationships between customers and brands. SapientNitro services global leaders such as Chrysler, Citi, The Coca-Cola Company, Lufthansa®, Target and Vodafone through our operations in North America, Europe, and Asia-Pacific. For more information, visit or follow us on Twitter @sapientnitro.

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Sapient is a registered service mark of Sapient Corporation.

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