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Dec 15 2011

SapientNitro Takes Top Spots in The Drum’s ‘Digital 100’ League Table


London, UK – December 16th, 2011SapientNitro, part of Sapient (NASDAQ: SAPE), has has been ranked No. 1 in The Drum’s Top 100 Digital Companies list for 2012.


The Digital 100 ranks agencies on their UK fee income from digital activities, while supplementary lists rank the Top 100 agencies by their core discipline – Marketing, Design & Build, Technical or Media. As well as heading the Top 100 list, SapientNitro is ranked first in The Drum’s Top Marketing Agencies list.


Digital 100 marks the first time that The Drum has compiled its own digital agencies league table. SapientNitro heads the inaugural list with a staff total of 815 and a UK digital fee of £91,649,882, ahead of LBi/Bigmouthmedia and EMC Consulting.


Malcolm Poynton, Chief Creative Officer at SapientNitro, says: “Topping both The Drum’s inaugural Top 100 Digital rankings and its Top Marketing Agencies list is a truly remarkable achievement. This is testament to the many fantastic clients we have won and work we have created – M&S, Ladbrokes, Football League Interactive, VisitEngland, AR Lungs and of course, the multi award winning, Sneakerpedia. Each prove the depth of our Idea Engineering.”


View the Digital Top 100 and the Digital 100 Top Marketing Agencies League Tables.


About SapientNitro
SapientNitroSM, part of Sapient®, is an integrated marketing and technology services firm. We create and engineer highly relevant experiences that accelerate business growth and fuel brand advocacy for our clients. By combining multi-channel marketing, multi-channel commerce and the technology that binds them, we influence customer behaviour across the spectrum of content, communication and commerce channels, resulting in deeper, more meaningful relationships between customers and brands. SapientNitro services global leaders such as Citi, The Coca-Cola Company, Foot Locker, Singapore Airlines, Target and Vodafone through our operations in North America, Europe and Asia-Pacific. For more information, visit or follow us on Twitter @sapientnitro.


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Sapient is a registered service mark of Sapient Corporation.

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