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Feb 09 2011

Best Ads on TV - Dove Promises: My Valentines


Valentines Day is a holiday about love in all its forms, not just a romantic holiday for people with significant others. An ad campaign by SapientNitro for DOVE® Chocolate urges us to show love to all the special people in our lives — friends, family, neighbors even our favorite baristas — with little heart-shaped chocolate PROMISES® this Valentines Day. A :15 second television spot titled My Valentines will run nationally from January 17-February 13, 2011, along with digital banners and print ads. The print ads will be featured in the following publications: Better Homes & Gardens, Cosmopolitan InStyle, Martha Stewart Living, People Weekly and US Weekly. A Facebook app, which will allow fans of DOVE® Chocolate on Facebook to share a $1.00 off coupon with two of their Valentines, will be available from February 9-February 15, 2011.

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Media Contacts

  • For Sapient and SapientNitro inquiries, please contact:

  • Stacy Simpson

    Chief Communications Officer



    For Sapient Global Markets inquries, please contact:

  • Geoff Whitehouse

    +44 (0) 207 456 6550