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Agency Climbs 12 Spots in 2015 Rankings
BOSTON (Nov. 20, 2015) – SapientNitro, part of Publicis.Sapient, today was named one of the 50 Best Places to Work 2015 in Advertising & Media by Advertising Age, climbing twelve spots to #17 in this year’s rankings. SapientNitro was among 50 companies selected based on criteria such as hiring practices, benefits packages, salaries, office perks, workplace environment and design.
“We are extremely proud of this recognition and I offer my sincerest thanks to all of our people, each of whom helps make SapientNitro a great place to work,” said Alan Wexler, Chief Executive Officer, SapientNitro. “It is our collaborative culture, interesting and challenging work and limitless learning and growth opportunities that allow us to engage some of the best and brightest talent in the world.”
In naming SapientNitro to the 2015 list, Advertising Age highlighted the agency’s open culture, growth opportunities and flat organizational structure. SapientNitro also considers its unique people experience, highly-connected global network and extensive learning and development opportunities to be key differentiators in the industry.
“Our unique culture and the diversity of experience of our people creates an environment that challenges, inspires and empowers individuals to do boundary-breaking work, deliver transformational impact for our clients and leave their mark on this industry,” said Wexler.
Earlier this year, the agency did away with formal performance rankings and introduced Enabling Your Potential, a new program that focuses on coaching and ongoing conversations as the primary means to developing talent, reinforcing behaviors consistent with the agency’s culture, and helping its people achieve their career goals. Last month, the agency also launched a career return pilot program, which helps industry professionals rejoin the workforce after taking time off.
Submissions for the 50 Best Places to Work in Advertising & Media were evaluated by Advertising Age research partner Buck Consultants LLC, who crafted two surveys to help identify the companies with the best benefits and most-engaged employees. The employer survey contained about 100 questions, including questions about pay, promotions, health care and other benefits and hiring practices. The employee survey contained about 50 questions and measured aspects of the workplace environment that contribute to an engaged staff, including matters such as fairness of pay, vacation time, relationships with management and co-workers, career development and other workplace issues. Any agency, ad tech or media company with more than 40 full-time employees in the U.S. was eligible.
SapientNitro®, part of Publicis.Sapient, is a new breed of agency redefining storytelling for an always-on world. We’re changing the way our clients engage today’s connected consumers by uniquely creating integrated, immersive stories across brand communications, digital engagement, and omni-channel commerce. We call it our Storyscaping® approach, where art and imagination meet the power and scale of systems thinking. SapientNitro’s unique combination of creative, brand and technology expertise results in one global team collaborating across disciplines, perspectives and continents to create game-changing success for our Global 1000 clients, such as Chrysler, The Coca-Cola Company, Lufthansa, Target and Vodafone, in 31 cities across The Americas, Europe and Asia-Pacific. For more information, visit www.sapientnitro.com.
SapientNitro and Storyscaping are registered service marks of Sapient Corporation.
About Advertising Age
Advertising Age is the leading global source of news, intelligence and conversation for the marketing and media community. Ongoing coverage of strategic topics like CMO Strategy and data-driven marketing is complemented by breaking news on digital, social media and more. The 85-year-old media group also produces original rankings including the 100 Leading National Advertisers, 100 Leading Media Companies, and Agency A-List.
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