Virtual Reality Is the Next Frontier for Retail
Three Steps to Develop a Cohesive VR Experience
Piercing the algorithmic bubble: brands need serendipity to grow
It is the responsibility of a brand to ensure serendipity prevails.
As Mobile Video Ads Soar At Facebook, Big Brands Pile In
Facebook is finally poised to capture more TV ad dollars
Facemapping the future: three ways technology is transforming the beauty sector
Three key ways that technology is already solving the tangibility problem in the beauty industry
Brain trust: Is disruptive advertising dead?
Three industry experts respond to the question, “Is disruptive advertising dead?”
Birchbox's Monthly Deliveries Will Give Virtual Reality a Fascinating Test Run
Combining cutting-edge tech with direct mail
How VR can change the shopping experience
Research and aggressive prototyping is already underway to improve the experience, evolve and scale.
How Virtual Reality Could Change Shopper Marketing, B2B and More
Gaming Is Obvious Application, But Low Cost Opens Host of Ad and Research Options
SapientNitro Brings Downtown Manhattan to Cannes Via Virtual Reality
In this video interview SapientNitro discusses the current state and the future of virtual reality.
In Cannes, Advertisers Try On Digital
Ad-industry gathering becomes a showcase for wave of new technologies and platforms