Valentines Day is a holiday about love in all its forms, not just a romantic holiday for people with significant others. An ad campaign by SapientNitro for DOVE® Chocolate urges us to show love to all the special people in our lives — friends, family, neighbors even our favorite baristas — with little heart-shaped chocolate PROMISES® this Valentines Day. A :15 second television spot titled My Valentines will run nationally from January 17-February 13, 2011, along with digital banners and print ads. The print ads will be featured in the following publications: Better Homes & Gardens, Cosmopolitan InStyle, Martha Stewart Living, People Weekly and US Weekly. A Facebook app, which will allow fans of DOVE® Chocolate on Facebook to share a $1.00 off coupon with two of their Valentines, will be available from February 9-February 15, 2011.