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1/31/2011
The Miami Herald "Business Monday" - A Culture of Creativity
South Florida is the creative hub for the global interactive advertising agency SapientNitro, which boasts clients including Mars, Citi, Coca-Cola and Foot Locker.
http://www.sapient.com/en-in/news/news-articles/a1694.html
1/28/2011
Derivatives Week - Pricing Curves In OTC Valuations
Kevin Samborn, Sapient Global Markets, discusses how market participants are adopting a two-curve framework for valuing derivatives.
http://www.sapient.com/en-in/news/news-articles/a1691.html
1/24/2011
Ad Age "Digital Next" - Seven Ways Agencies Must Evolve in 2011
Over the past couple of years we've seen some dramatic shifts in the agency landscape. In what Forrester has dubbed as "The Great Race For Relevancy," virtually every type of agency is now competing with each other like never before.
http://www.sapient.com/en-in/news/news-articles/a1666.html
1/24/2011
Ad Age - Agency A-List Standouts
Proving they're among the best in the biz, these top 10 hot shops delivered some of the best work of the year to several of America's top brands.
http://www.sapient.com/en-in/news/news-articles/a1669.html
1/20/2011
AdPulp - Kablam!
"If it were any more beefy, your mind would literally be blown." This week marks the national launch of a new TV campaign from SapientNitro for ConAgra Foods' Hebrew National brand all-beef hot dogs.
http://www.sapient.com/en-in/news/news-articles/a1667.html
1/5/2011
AdRants - Healthy Choice Gets Snarky
We've seen this approach many times before. The dry, witty, wise-ass humor approach to selling stuff. Filled with self-deprecation and pithy insults, this new commercial from SapientNitro for Healthy Choice hypes the brand's new steamed lunches.
http://www.sapient.com/en-in/news/news-articles/a1668.html
1/5/2011
MediaPost - OMMA's Agency of the Year 2010: Silver: SapientNitro
Fusing Sapient's technological expertise and global reach with Nitro's creative talent, SapientNitro is poised to assume greater strategic roles for clients old and new.
http://www.sapient.com/en-in/news/news-articles/a1693.html
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Media Contacts

  • Stacy Simpson
    Chief Communications Officer


  • For Sapient and SapientNitro inquiries, please contact:

  • Jennifer McLean
    Global External Communications Director
    communications@sapient.com


  • For Sapient Global Markets inquries, please contact:
  • Matt Pennacchio
    Public and Analyst Relations Manager, Global Markets
  • +1 646 520 2737
  • mpennacchio@sapient.com

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