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Content Strategy
Posted: January 9, 2012
Content Strategy
By Kevin P. Nichols Director and Global Practice Lead for Content Strategy, SapientNitro
To ensure that content strategy adds maximum business value, we at SapientNitro leverage a comprehensive, enterprise-wide and robust definition.
Mobile 360: Developing Your Comprehensive Digital Strategy
Posted: November 23, 2011
Mobile 360: Developing Your Comprehensive Digital Strategy
By SapientNitro Collaboration Digital, Mobile & Strategy Directors
How do we help our clients capitalize on the current trends in the marketplace?
New Commerce: The Way Forward
Posted: November 14, 2011
New Commerce: The Way Forward
By Mohammad Wasim Global Infrastructure Practice Lead
Business is simple. Companies connect with customers, and customers connect with companies via their brands.
Insights 2012
Posted: October 18, 2011
Insights 2012
By SapientNitro Idea Engineers .
How Digital Innovation Impacts Your Business
The Evolving Retail Experience
Posted: September 9, 2011
The Evolving Retail Experience
By FK Funderburke Hilding Anderson Marketing Strategy & Analysis
The perfect time to reshape the consumer shopping experience, to redefine and improve it, both in store and out.
Curing Social Media Trauma
Posted: August 26, 2011
Curing Social Media Trauma
By Binoy Bose Business Consulting
A step by step approach to leverage the emerging social media space and avoid pitfalls.
Order Management: Overview and Solution Options
Posted: August 23, 2011
Order Management: Overview and Solution Options
By Jon Panella Director Technology
This paper focuses on some of the key considerations for evaluating order management solutions.
Could Mobile Lead Your Customer Experience?
Posted: July 13, 2011
Could Mobile Lead Your Customer Experience?
By Paul Bevan Manager Program Managment
We think that mobile will continue to increase in importance. And within the next two years, mobile will actually start to lead customer experiences for a number of brands.
Communicating Good Deeds: Social Responsibility Goes Digital
Posted: June 13, 2011
Communicating Good Deeds: Social Responsibility Goes Digital
By Julie Capron Rachel Zinser Marketing Strategy & Analysis
Being a responsible corporation is no longer just a nicety. The public is attuned more than ever to social and environmental issues and in turn they are looking to companies to have a heightened awareness and more involvement
Thin Is In: The Future of Digital Wallets
Posted: June 2, 2011
Thin Is In: The Future of Digital Wallets
By Christina White Manager Experience Design
What's in your wallet? Let's talk about digital wallets through the eyes of the consumer, how they fit the consumers' everyday lives, and what we can expect to see in the near future.
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